In my current role as Senior Manager of Marketing Optimization at Wondr Health, I lead our multichannel marketing optimization efforts and am responsible for driving enrollment of our largest eligible population.
In my previous role as senior associate director of digital communications for the University of Chicago Medicine and Biological Sciences Development office, I led digital strategy, including web, social, and email marketing. I also wrote about scientific research and donor engagement.
Prior to that position, I served as assistant director of communications for the University of Chicago Medicine Comprehensive Cancer Center where I wrote about research, and managed publications and social media. I also worked as publications editor for Science in Society at Northwestern University, and editor-in-chief of HELIX Magazine. In that role, I worked one-on-one with Northwestern STEM graduate student authors, teaching best practices in storytelling, such as crafting a narrative, engaging the audience, and explaining complicated topics to the public. My work can also be seen in Discover Magazine.
I have a master’s degree from the Medill School of Journalism at Northwestern University, where I was awarded the 2012 Harrington Award for journalistic promise and high scholastic achievement in magazine writing and editing. I spent the last three months of the program in London where I interned at the Ecologist, an online environmental magazine, as part of Medill’s Global Residency Program. I also have a B.S. in Communication from Northwestern, where I majored in Theatre and English.
After earning my undergraduate degree, I spent four years performing on various Chicago stages including the Goodman Theatre, The American Theater Company, and Donny’s Skybox at The Second City. It was during this time that I discovered improvisation and sketch comedy, which I studied at The Second City, and iO Chicago. I performed with Storytown Improv, an improvised musical fairytale for kids for seven years.
My theatre background has given me a strong understanding of narrative and a deep appreciation for effective storytelling. I am passionate about using
